Tag Archives: Breaking

Twitter Tips – How to Use Twitter For Social Marketing

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Chances are unless you’ve been completely living in the dark for the past couple of months – you’ve been hearing about the phenomenon called Twitter.com.

Twitter is quickly becoming one of the most amazingly popular social media networking sites on the World Wide Web. Now with over six million users (and growing) this microblogging site has attracted everyone from President Obama to NBA legend Shaquille O’Neal.

Twitter is the must-be-on place right now on their internet. It actually trumps Google but getting “real time” date about literally ANYTHING that is happening in our society today.

Admittedly, I didn’t jump on the Twitter bandwagon immediately. I heard about it over a year ago and I definitely underestimated the importance of how powerful this site really is.

But now, along with Facebook & YouTube, Twitter is one at the top of my priority list for Social Media.

So recently, a friend and colleague of mine was able to generate over 75 leads for his business just by sending out 1 tweet to his list of over 15,000 dedicated
followers.

How insane is that!?

75 Leads in 2 minutes…for FREE? Those same leads would cost $1-9 from a home based business lead provider. Say they averaged $4 each – that would have cost $300 for prospects that THEN YOU have to COLD CALL (blegh!)

Using Google AdWords? Probably would have cost DOUBLE THAT.

If you are looking to amass SERIOUS WEALTH online, then you need to be “tweeting.”

So, I’ve compiled a step-by-step guide thanks to my training with the MLM Mastermind System on how to dominate Twitter.

Twitter Tips #1. Create an Account

Go to twitter.com and create an account if you haven’t already. Be creative with your bio and make sure you include your website link. This could be a blog or a splash/squeeze page.

Twitter Tips #2. Set up a Professional Looking Background

Check out the free tools like: twitbacks.com or mytweetspace.com.

Twitter Tips #3. Manage your Twitter Account Automatically

Go to tweetlater.com and set up a free account with this ESSENTIAL Twitter tool. This will allow you to automate your “welcome/thanks for following” messages and create settings to unfollow those who do not follow you back. You can also schedule tweets throughout your day!

Twitter Tips #4. Purchase Twitter Friend Adder for $50

It’s not NECESSARY, but if you want a way to automatically add Twitter friends and build a following – this is is. If you’re on a shoe-string budget? Just add friends one-by-one by finding other people of like-minded values.

Twitter Tips #5. Find Like-Minded Individuals to Follow

twellow.com
search.twitter.com
twollow.com

Twitter Tips #6. Free Tool to Manually Unfollow Those Who Aren’t Following You

dossy.org/twitter/karma, but if you have Twitter Friend Adder, you do not need this because it does it for you.

Twitter Tips #7. What To Tweet?

Make sure your tweeting is full of useful content. DO NOT SPAM YOUR LINK OR OPPORTUNITY. Twitter success is dependent your willingness and ability to share content and info with your network.
Share anything:

*Interesting
*Educational
*Funny
*News-worthy

Twitter Tips #8. Re-Syndicate Content You Like

Can be your own videos, blogs, articles, or it can be stuff created by other people (especially popular content). digg.com is create source for other people’s interesting content.

Twitter Tips #9. It’s All About Relationship Marketing

Don’t just add friends. Interact with them! Send them DM (direct messages) or use the @ – feature by typing @theirusername to reply and message to their Twitter page.

Twitter Tips #10. Here are some other great Twitter tools:

tweetdeck.com
twitpic.com
bubbletweet.com

So that’s it! There are many other Twitter tools, but these are the ones I’ve compiled as of lately. Once you build a solid foundation of tweeting and building trust/rapport with your Follows, sharing valuable content, you can send out a tweet here and again promoting yourself or your product/service.

C’mon Tweeple! Let’s start tweeting and twittering and twollowing each other!

Social Media Marketing – How It Can Benefit Your Business

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Traditionally, the content and frequency of marketing programs was the exclusive domain of external agencies such as advertising and marketing research firms. However, with the advent of social media, it has become possible to use web-based technology to encourage interactive communication. This is often referred to as consumer generated media, because it is driven by end-users. Social media marketing is therefore, the method by which businesses utilize social online media channels, to connect with their target markets.

Social media marketing also involves social media optimization or SMO. It is referred to in this way, because its emphasis is on achieving website optimization, which is the process of improving a site’s visibility on the web. Social media includes social networking sites such as Facebook, Twitter, LinkedIn, MySpace, blogs, video sharing such as YouTube, social bookmarking sites like Digg, Reddit, presentation sharing, photo sharing and the ever popular Meetup website. It is also synonymous with Social Network Marketing. This involves the use of social networking sites to market products and services, as well as to engage in public relation activities.

By using a technique known as viral marketing, marketers are able to use these websites to improve product sales, and increase brand awareness. This marketing method is referred to as being viral because in essence, it is passed from person to person, via the social network sites. Text messages, images, video clips, and games, are just some of the tools used in viral marketing promotions. The success of a viral marketing program is dependent on targeting and focusing on people with large social networks, who have a significant influence on their network. This will ensure that the advertising message gains optimum visibility.

Social media marketing is increasingly being seen by business owners, as an important part of their integrated marketing program, which can assist them in growing their business. Studies indicate that business owners, who commit a minimum of 6 hours per week on social marketing programs, have been able to generate at least 50% more exposure for their business. Along with this, they have been able to attract more traffic to their website, gain qualified leads, and create new business partnerships.

To get started with social media marketing, you will of course have to join one of the top social media sites. In an April 2010 Social Media Marketing Report by Michael Stelzner, experienced marketers identified Twitter as their number one social networking platform, with blogs following closely in second place. For beginner marketers, Facebook is ranked as their number one choice closely followed by Twitter and LinkedIn.

One important way in which you can maximize the benefit of using a social networking site, is to build relationships. If you are using Twitter, for example, you can start seeking out the top tweeters in your niche and even in your local area. Having identified these people, you can then begin participating in discussions, and become involved in the promotion of important events and products. Also make sure to respond to tweets, and encourage retweeting as much as possible.

Other benefits to be derived from social marketing effectively include getting marketing feedback, as well as linking with key players in the industry. These links will of course be cross-cultural, as well as international and will therefore extend your market penetration.

Social network marketing is very consumer focused. Through the use of social media, it is possible to put the spotlight on what people need, rather than on persuading them to buy something that you have already produced. The feedback you get is able to guide your product development, and focus your marketing efforts on what is important to your bottom line.